The Main Character

New face in a highly competitive market (streetwear clothing), The Main Character founded by two of very ambitious women I believe is set for success. The girls approached me saying they were looking for an identity that would set them apart immediately. As this brand is targeting primarily young women, after analysing the market and researching what competitors have to offer we decided to go for something feminine, colourful, and fun. While keeping brand’s values in mind we believe we can spread the message that is to always be true to yourself, never give up, stay confident and always follow you inner voice because we all are the main character in our lives.

Services: Branding, Logo Design

EMPOWERING | MODERN | URBAN | CONSCIOUS

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Patrycja (Moszczenska) Macaalay - California / 2021

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