Woodside

Woodside is a family-owned business. They create furniture and home decoration from wood. When they approached me saying they are looking for a logo, they didn’t really have an idea of what they are looking for so I was happy to be given a “free-hand” because it seemed to me like a such a unique business and great field for me to work with.

EARTHY | NATURAL | MODERN | ELEGANT

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Creating process

During the process, we went through couple of stages and ideas, changing things up until we finally found the right logo design. We had some challenges during that project since, client really wanted to use a certain machine to engrave the logo on their wooden product, not every design looked clear so we were a little limited but at the end we were really happy with the results. Sometimes we learn during the process that the first thought might not always be the final result and it is important to understand that working on a logo design is a process going back and fort until finding something that will be simple but relevant and memorable.

 
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“People don’t buy what you do, they buy why you do it”

Patrycja (Moszczenska) Macaalay - California / 2020

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